MEDIA MOVES: So Money to CNET, Farnoosh Torabi
Host of So Money Podcast, Editor at Large of CNET Money
FT: When CNET offered a partnership to help grow my podcast, which I’d been managing independently for seven years, it was a unique chance to take my show to a whole new level. The role also promises a world beyond podcasting – I’ll be writing a weekly newsletter, reporting on the money stories that fascinate me most, and starting a video series. I’m excited to collaborate with smart people on all these new ventures, but also continue to wear my entrepreneur hat.
FT: Knowing what’s important to people when it comes to money is crucial. As a podcast host and prior to that, a journalist and author, I’ve been listening to the financial issues that people face for the past 20 years. I love that I’m able to bring that knowledge to CNET at a time when they’re trying to build something special and impactful in the personal finance marketplace.
FT: Day-to-day, the biggest change involves communicating and collaborating with others more frequently. I’m also looking forward to having a more consistent level of projects. As a full-time entrepreneur, my schedule could be unpredictable at times. I’m also going to be able to experiment more on social media, but in a way where I feel supported. I think it’s going to get me out of my comfort zone a little bit, which is a good thing.
Qwoted is committed to supporting the media by speaking to and highlighting journalists in their exploration of various roles. What changes are ahead? What learnings do you expect to be helpful in this new role?
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